The Design Ark

Chin Chin

A nice project from Melbourne-based stu­dio Projects of Imagination.

Chin Chin is a restaurant serving no-frills, quality Asian cuisine in a dynamic & fast paced environment (also created by POI). The graphic identity reflects the tongue-in-cheek, youthful pop-culture attitude and POI developed multiple communication touch-points, from the ever changing rock-poster wall to the ‘Adults Only’ wine list, to the neon signage throughout.