Very Branding by Anagrama.
Very is a developing residential area in Bangkok, Thailand with plans to build condominiums and townhouses in the near future. The homes are small, luxurious and beautifully made, intended for young foreigners that work in Bangkok.
Using copper foil over a starry pattern and a concisely typographic logo, we gave the brand a keen, high-end look, consistent with an upscale fashion brand to highlight the residential complex’s exclusivity and elegance. Our reductionist, stencil-like approach to the logotype makes it almost behave like a monogram. It is a minimalistic and aesthetically pleasing modern nod towards traditional, spiky thai patterns and graphic gestures.