Nice work for The Segal Centre by the consistently good lg2 Boutique.
The Segal Centre for the performing arts is a unique performance venue in the city. We’d like to illustrate that difference with a distinct and pertinent platform. While the vast majority of theatres use photographs, we’ve opted for an approach that makes the most of graphics and type to create something that is simple and conceptual. What’s more, the artistic choice to use cut-outs is an interesting way to combine the season’s line-up with the visual identity of the Centre.
These business cards by Eric Harvey are super nice.
Oliver Printing’s 32nd Annual Clambake materials designed by Christine Wisnieski.
The Project Factory branding by Dittmar.
The new brand is inspired by a rubix cube, introduced to reflect the communication and connections that the company has to offer, as well as alluding to a basic iteration of anything digital; the pixel.
Included in the brand upgrade was an asset suite comprising of 24 symbols. The symbols act as a metaphor for the cogs of the factory turning, and are utilised across the collateral in a variety of ways to give a point of difference.
Brilliant! – Mysterium wine packaging designed by Ion Barbu, a graphic designer from Romania.
The Mysterium Wine is limited concept wine designed to address a market segment well known for its general distrust and disinterest towards the wine products: the night clubs/lounge bars arena.
The name of the collection comes from the fact that each Mysterium wine is actually a “coupage”, a blend made from up to three hand-picked grape varieties which makes every composition unique and the origin of their taste mysterious. The packaging had to standout among the much shinier presence of beer, liqueurs and other spirits, therefore I have chosen to deploy creatively a huge amount of hotfoil which has a ”micro-emboss” treatment so its shininess gets a little opaque but its texture still burns even in low-key illuminated places. The word “Mysterium” has also an UV treatment so that it actually shines with an electric, blue color when exposed to ultraviolet light.
Torimen branding by Blow.
Torimen is a new chic yakitori & ramen restaurant located in the SOHO area in Central, Hong Kong. Ramen is the focus during lunch while Yakitori is the star during dinner service. Inspired by the form of yakitori and ramen, the letter “T” and “M”, we have designed a modern and unique logo for Torimen as well as the in-store collaterals, menu, uniform, signage and promotional materials.